EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
WHITE PAPER:
This ebook by sales strategy expert Rich Berkman outlines four ways to leverage the unique data insights that interactive sales playbooks provide.
WHITE PAPER:
This resource examines the data-oriented trends affecting consumer industries and retailers, and evaluates next-generation analytics strategies that are driving success.
WHITE PAPER:
View this white paper to learn more about how social business is growing. It is becoming a major component of business strategies and reflects the way businesses manage both customers and information. Learn how you can help your customers and employees with better social business by reading this resource now.
WHITE PAPER:
With the right intelligence and personal information, there are plenty of new opportunities for you to provide superior experience and maximize the opportunity of every customer touch point. This paper shares actionable strategies needed to deliver personalized and relevant content, based on a variety of factors.
WHITE PAPER:
Your brand can be the next celebrity with these helpful tips. Find out how to improve customer relationship management and web content management by consulting this resource now.
WHITE PAPER:
This brief whitepaper shines light on one CRM infrastructure platform, and the 10 benefits your business could enjoy from a system like this. Access now to see what competitive CRM advantages can help your company's growth.
EGUIDE:
Expert consultants and users from eBay and Boingo Wireless discuss contact center technology trends, mistakes, and best practices. Discover ways to upgrade your existing infrastructure to enhance the customer experience and help your company run more efficiently.
WHITE PAPER:
This resource introduces a data management and analytics approach that gives you the power to harness customer information to improve experiences and meet constantly changing consumer expectations.
