PRODUCT LITERATURE:
Higher education relies on information technology to improve operational efficiency. Discover how enterprise Service Oriented Architecture (enterprise SOA) helps leverage the current IT assets to provide improved education and research at a lower cost.
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER:
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
EGUIDE:
Shoppers are looking for more personalized, responsive, relevant experiences, and in order to provide that, your business needs an effective customer experience management (CEM) strategy. Learn how when you access this expert three-part e-guide and discover six top concepts that make up a successful CEM strategy.
EGUIDE:
In this e-guide, Brian K. Walker of Forrester and other experts provide six key factors that can make or break a customer's shopping experience and, ultimately, an e-commerce business.
WHITE PAPER:
This brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.
WHITE PAPER:
Thirty-five percent of consumers say they would never use a mobile app again if it contained incorrect product data. This brief resource explores how the global standards body GS1 established the Global Data Synchronization Network (GDSN) as a means of combatting outdated, inconsistent product information.
CASE STUDY:
To adeptly meet new business conditions and reduce total cost of ownership, Overstock.com recently implemented a virtualized, multitiered storage solution. Read this case study to learn about the dramatic cost reductions and operational efficiencies Overstock.com has realized.
WHITE PAPER:
This paper will provide answers, focusing on the four key aspects of service that can combine to create a "WOW!" experience: convenience, speed, relevance, and relationship.
WHITE PAPER:
Business survival in the age of the smart consumer means empowering your customers to shop how and when they want. In this white paper, find the results of a recent survey of more than 30,000 consumers and uncover the key trends shaping the world of retail.
WHITE PAPER:
Retailers must understand that the online shopper segment is continually maturing and be mindful of how this evolution influences consumers' expectations.
