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In this brief paper you’ll discover the 4 key dimensions to personalized Web marketing and learn real-life successes of enterprises that have made the personalized Web a core part of their growth strategies. Deliver greater value for your customers and your company through a centralized interactive marketing platform.
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Virtualization offers a more flexible solution where resources can be redistributed in accordance with shifting demands. However, virtualization resources add a new abstraction layer to the infrastructure stack, which can complicate IT service optimization. Read on to learn best practices for optimizing IT services in complex virtual environments.
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To better understand the perspectives and concerns of today's CROs, the IBM Institute for Business Value interviewed banking risk management executives in depth and cosponsored a wider, cross-industry survey conducted by the Economist Intelligence Unit.
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Explore architecture management with IBM. Find out how the four elements of actionable enterprise architecture can transform your business.
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Read this paper to learn how IT decision makers can drive better business performance through strong strategic, tactical, and advanced reporting.
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Read this white paper to learn how to use your ERP to facilitate Sales and Operations Planning (S&OP), which helps manufacturers rapidly adjust to changes in the market.
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This paper offers ways that companies can establish a strategic advantage in managing change. It suggests a structured approach to managing change amid the complexity of smarter product development in which the rapid evolution of software plays a major part.
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Cloud computing offers a way for businesses to handle the high demand for IT services and increase enterprise efficiency. Access this white paper to learn best practices for utilizing cloud infrastructure to increase your ROI and satisfy end user needs.
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How can organizations understand SOA and manage the migration to SOA? The New SOA Maturity Model provides a visionary framework that aligns IT action with business benefit. Read this paper to assess your organization's SOA readiness.
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The question is no longer if your healthcare practice will make the transition to EHR, but when. Careful planning and effective change management can help keep missteps – and the stress and costs that come with them – to a minimum. This white paper presents strategies for avoiding common EHR implementation problems.
